I spent most of the day creating new automations.
As I mentioned in a previous email. I moved over to Kit from ActiveCampaign.
Unfortunately, I wasn’t able to import the automation I created.
This means I’m having to recreate these from scratch.
Though I must admit it’s been a lot easier than I thought it would be. Most likely due to my keeping a backup of all the emails I created and sent out.
Another thing that’s helped with the migration to Kit is that I’ve used tags for my subscriber actions.
That means in Kit I can then look at my subscribers and see anyone who’s bought. What that product is, how many products they’ve bought, along with any bump offers or upsells.
And what action they’ve taken.
If you’re not already using tags in your autoresponder, I recommend you think about doing so.
The hardest part for me was knowing how to use the tags.
I initially created a few tags for testing and made a complete mess.
(I’d forget what the tag was for after I created it. Lol)
If someone had bought a product that I’d promoted as an affiliate, I had to then figure out what they bought.
To help me with remembering and creating these tags, I created a spreadsheet. I’d recorded the product owner along with the product name and tag to add to my autoresponder.
Using tags means you don’t need to create a dozen different lists for different products. Helping you in segmenting your list.
You can apply tags automatically when a link is clicked in your emails which could trigger an automation.
Which is a great way to build up information on what your subscribers respond to.
If you’re not building an email list – You really should be.
Zaf.
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