Whenever I hear the word mindset I think of positive thinking. And all those things related to being positive… In an audio recording, I’ve been listening to Lee Milteer’s interview with Dan Kennedy… On the basics of mindset and success. He talks about how Renegade Millionaires work just as much on their mindset as on their business. Although Dan doesn’t …
Do you have a power words list?
For the past week or so… I’ve been rereading the Boron Letters by Gary Halbert. You can read this online for free or get the Kindle version. A while ago, I printed out the online version, so I had a hard copy to read. Then I decided to purchase the Kindle version. I’m currently on chapter 14 of the Kindle …
Baptized by gravy
For the last hour or so, I’ve been taking a look at my past emails. I’ve been slacking a bit on recording the last 7 days’ emails I’ve been sending out. Usually, I added them to a couple of spreadsheets, one for the date I sent the email out and the subject. And the other with the subject line, link …
Use video games to banish “writer’s block” forever
I’ve spent most of today in the back garden. Enjoying the sunshine and mowing the back and front lawns. It’s been nice to catch some rays, although the weather forecast for Notts in the UK looks pretty wet from Tuesday onwards. If you ever get stuck for ideas for emails, ads or even sales letters… Then you might find these …
Are you wealth-inhibited?
It’s been a lovely sunny day… Although a bit cool when my wife and me went shopping this morning. As I’m writing this email, it’s 16:30 here in the UK and the sun’s blazing down at a warm 20 degrees. In the book NO B.S Wealth Attraction In The New Economy. Dan Kennedy explains how most people are wealth-inhibited. That …
Use this to write better email copy
In the last half hour or so, I’ve been to the docs. For a checkup. The usual blood pressure and heart rate. You know? Little did I know, but that also included taking my blood… the bloody vampires. I would have thought twice about going, lol… There’s a framework that Dan Kennedy uses in his copy that can be used …
How a beer company’s survey flabbergasted them
At the moment, it’s a lovely sunny 15 degrees. Though I haven’t seen much of the sun today, as I’ve been working away at my desk. In his Boron Letters, Gary Halbert says. “The very first thing you must come to realize is that you must become a “student of markets.” Not products. Not techniques. Not copywriting. All these things …
Get one of these wrong, and your marketing fails
So far, the weather app prediction for this coming week has been pretty much spot on. It’s another sunny day here in Notts. There are three essential parts that you need to make sure you get right in your marketing. Even getting ONE of these wrong means your marketing will fail. And that applies to whatever media you use for …
Gary Halbert often asked his class…
If you’re in the UK, I hope you’re enjoying the lovely sun we are having here today… This week coming looks to be 15 – 20 degrees warm… There’s a story about the legendary Gary Halbert, who sometimes gave classes on either copywriting and/or selling by mail. In one of these classes, Gary asked one of his favorite questions. The …
Have you read Obvious Adams?
I was reading through an article I found in a book. Ben Settle describes how Gary Bencivengo gave him a slender little volume. And Gary’s mentor (advertising “legend” David Ogilvy)… said it changed his life and urged all his employees to read it once a year. That book? Obvious Adams (This is a fictional story of a successful advertising man. …