I hope you’re enjoying the Easter Sunday. Whatever you’re doing today. Last night I spent a few hours watching a TV series on itvX catchup. (While eating an easter egg, my favourite one with the Whisper bar. Yum.) Called Snowpiercer. Set not too far in the future. About a specially designed train that you could say is like Noah’s Ark. …
Have you tried this great video hosting tool yet?
Well, it looks like the sun has decided to go into hiding. It’s a wet and cold day here in Notts today. When I first started creating my upsell, I needed a platform to host my videos for the training. I did a trial of Vimeo, and although it was quite good, I found it a tad expensive. After I …
Ideally you should offer this to first time buyers
I was flipping through some notes I took from a book I read… The book has some great marketing lessons. And I’ve mentioned this before. It’s amazing the things you learn when you go through a book or training a few times. The book I’m referring to is Gary Halbert’s Boron Letters. One specific section on page 141 of the …
A simple way to start building your email list
I was looking through some of my Facebook messages today… From people who’ve sent me a friend request. I accepted this particular person’s friend request and checked out their profile. On their profile, they linked to an opt-in page. This person built a simple opt-in page (below) using Systeme.io. Curious, I opted in to see how this person was building …
Do you have a power words list?
For the past week or so… I’ve been rereading the Boron Letters by Gary Halbert. You can read this online for free or get the Kindle version. A while ago, I printed out the online version, so I had a hard copy to read. Then I decided to purchase the Kindle version. I’m currently on chapter 14 of the Kindle …
Baptized by gravy
For the last hour or so, I’ve been taking a look at my past emails. I’ve been slacking a bit on recording the last 7 days’ emails I’ve been sending out. Usually, I added them to a couple of spreadsheets, one for the date I sent the email out and the subject. And the other with the subject line, link …
Use video games to banish “writer’s block” forever
I’ve spent most of today in the back garden. Enjoying the sunshine and mowing the back and front lawns. It’s been nice to catch some rays, although the weather forecast for Notts in the UK looks pretty wet from Tuesday onwards. If you ever get stuck for ideas for emails, ads or even sales letters… Then you might find these …
How a beer company’s survey flabbergasted them
At the moment, it’s a lovely sunny 15 degrees. Though I haven’t seen much of the sun today, as I’ve been working away at my desk. In his Boron Letters, Gary Halbert says. “The very first thing you must come to realize is that you must become a “student of markets.” Not products. Not techniques. Not copywriting. All these things …
Get one of these wrong, and your marketing fails
So far, the weather app prediction for this coming week has been pretty much spot on. It’s another sunny day here in Notts. There are three essential parts that you need to make sure you get right in your marketing. Even getting ONE of these wrong means your marketing will fail. And that applies to whatever media you use for …
Gary Halbert often asked his class…
If you’re in the UK, I hope you’re enjoying the lovely sun we are having here today… This week coming looks to be 15 – 20 degrees warm… There’s a story about the legendary Gary Halbert, who sometimes gave classes on either copywriting and/or selling by mail. In one of these classes, Gary asked one of his favorite questions. The …